We’re proud to be associated with these great sporting associations and competitions. Powerade helps keep athletes all over the world hydrated and performing at their best. From The London 2012 Olympic Games to running tracks and gyms across the world, we’re helping born sportspeople over the finish line.
The London 2012 Olympic Games
Powerade is the Official Sports Drink of The London 2012 Olympic Games.
TEAM GB AND PARALYMPICS GB
Powerade is the Official Sports Drink of both Team GB and ParalympicsGB, supporting athletes on their journey to The London 2012 Olympic and Paralympic Games.
BT PARALYMPIC WORLD CUP
Powerade is the Official Sports Drink of the BT Paralympic World Cup, providing both product and hydration equipment to all competing athletes as an essential part of their elite kitbag. Supply is for both training periods and event days to ensure optimal hydration, a crucial component for elite performance.
UEFA EURO 2012™
Powerade, chosen by UEFA to hydrate the players of UEFA EURO 2012™.
THE FOOTBALL LEAGUE
As the Official Sports Drink of The Football League, Powerade supplies product to all 72 clubs in the League
TAKE TO THE STREETS
Powerade is also a sponsor of the 'Take To The Streets' initiative, organised by Nova International, aiming to get more people active by giving them the encouragement and training tools needed to prepare for their challenge. Get involved and maximise your training for free with their new look Training Room.